About Us
SOFTLINE – EFFORTLESS YOU
Softline has always pushed the envelope in terms of innovation, variety and comfort. Our range of premium casuals and innerwear are wardrobe essentials for women seeking ease with a fashionable edge.
Our new mantra ‘Effortless You’ communicates to reach out to our primary consumer base — young women who are comfortable in their own skin and live life on their terms, effortlessly! Softline fulfils their need for comfortable yet stylish Lingerie, Leggings and Casual wear, available in a wide range of colours to suit every mood.
SOFTLINE LEGGINGS
Crafted from unique 4D cotton stretch fabric for added comfort and available in the following styles:
- Churidar
- Ankle
- Capri
- Shimmer
- Printed
- Winter
OUTERWEAR
- V-Neck Tees (Plain & Print)
- Round Neck Tees (Plain & Print)
- Palazzo
- Knitted Pant
- Western Kurti Pant
LINGERIE
Softline Lingerie offers an array of styles in almost every size:
- Bras
- Camisoles
- Panties (Briefs, Bikinis, Hipster, Boyleg)